Future UMass Lowell students will find their East Campus academic, career and social experiences transformed by an innovative and active urban district. CUBE 3 is working on a masterplan to develop and connect five distinct parcels of land into a vibrant new spine running through the campus. The masterplan proposes a mix of residential, retail, and integrated lab space that will be the home to both on and off campus entities, creating an exciting innovation hub. These changes will result in a vibrant community that brings together corporate users, researchers, and students in a collection of maker spaces and a collaborative environment for all disciplines. It is highly flexible and blurs the lines between life, work, and study.